Helen Yates is packing Rootles full of vegetable goodness. They’re grab-and-go chocolate-covered biscuits that are ‘deliciously unconventional’ and based on the idea that if we put vegetables in cakes, why not in biscuits too! Listen on to hear her story from idea, development and manufacturing challenges, to pitching, branding and marketing the product.
—
You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/
How do you build a business with maximum impact on health and minimum impact on the environment? Hear from Al Duffield of Vital Drinks...
Nix & Kix is a refreshingly different soft drink brand that wants to give people better choices when it comes to soft drinks. Better...
Popcorn Shed makes delicious gourmet popcorn, the ultimate multi-occasion snack that’s tasty and versatile. The business has won Great Taste Awards and is growing...
