Helen Yates is packing Rootles full of vegetable goodness. They’re grab-and-go chocolate-covered biscuits that are ‘deliciously unconventional’ and based on the idea that if we put vegetables in cakes, why not in biscuits too! Listen on to hear her story from idea, development and manufacturing challenges, to pitching, branding and marketing the product.
—
You can find a wealth of videos, guides and checklists for food and drink product development in the Resources section of the Froghop website at https://www.froghop.co.uk/resources/
Ash and Oli founded Sipp’d in 2020 and have been on a mission to create great-tasting craft sodas with quality, natural ingredients ever since....
Trent Scanlen co-founded Truth Origins with his friend Dr Harrison Weisinger (aka Dr Harry). Both Trent and Harry have successfully overcome cancer and have...
Over The Moo founder Simon Goodman is on a mission to build the world’s tastiest vegan ice cream business. Inspired by helping Cadbury launch...
