Over The Moo founder Simon Goodman is on a mission to build the world’s tastiest vegan ice cream business. Inspired by helping Cadbury launch its first choc ice in his agency days, Simon set about bringing a delicious, plant-based ice cream to market. Listen in to hear about his manufacturing journey, expanding into Spain, Portugal and Dubai, Great Taste (and more) awards, great advice from a branding expert, the fundamentals of ice cream margins and lots more.
Learn more about Over The Moo, find stockists and get Crowdfunding information at www.overthemoo.co.uk.
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